Sprint’s HTC EVO 4G Launch Day Sales 3X Palm Pre and Samsung Instinct Combined

Sprint has released some numbers regarding the launch of the HTC EVO 4G and it’s certainly a big success. According to Sprint, those sales were eclipsed by the HTC EVO 4G. According to Sprint representatives, launch day sales of the HTC EVO 4G were three times the number of the Palm Pre and Samsung Instinct over their first three days on the market.

Last year at this time, the buzz in the smartphone world was about Palm’s new Pre, a phone that won Best in Show at CES 2009 and was among Twitter’s top trending topics for 2009. These numbers also come prior to any real major advertising campaign. If  you recall the Samsung Instinct campaign, Sprint spent millions of dollars promoting pre-launch. Is there a bigger audience for smartphones? Is it a more informed consumer that craves the speed of 4G? Either way, good news so far for Sprint and the EVO 4G.

Sprint has just started to do advertising for the EVO 4G, so why the difference in sales? Has the smartphone market matured, making for a larger audience that are interested in purchasing smartphones? We all know the marketing missteps following the launch, but count us as surprised by these numbers by these launch day numbers. Sure people have been talking about the EVO in tech circles, but the buzz certainly doesn’t seem on par with the Palm Pre of 2009.